Word from
the creator

“With Purple Trouble, I wanted to build a fragrance around a Wild Blackberry. Not a shy fruit, not too polished either, but something more generous, more textured. A blackberry that feels fruity yet wild and fresh at the same time. Luminous, modern, and full of depth.

But it needed something more, a little twist. That’s where the Red Chili Pepper enters. Acting like a finishing touch: It brings out the Blackberry’s wilderness, and a hint of trouble. Like the girl wearing it.”

- Romano Ricci, Founder & Artistic Director

About the red chili

It’s like a Red lipstick you add to a clean face, or a sharp line of black eyeliner. A small feature that brings character, that adds a subtle contrast to the overall picture. If you take a step back, you notice it, but it’s not overpowering. The Red Chili gives the fragrance an edge, a spark. It doesn’t shout, but it doesn’t back down either.

Olfactive description

Purple Trouble opens with a juicy temptation of Wild Blackberry, twisted with an unexpected yet perfectly balanced Red Chili Pepper accord. Vibrant, passionate, and untamed, the fruit reveals its raw, natural character as Musks and Ambroxan decadently blend with the skin, leaving a sensual and modern trail.

the bottle

The bottle is a foretaste of Purple Trouble’s olfactive identity: instinctive, nuanced, and quietly bold. Inspired by the Wild Blackberry, it reveals a deep, luminous, glossy shade of purple.
On the bottom, a warm red tone emerges as a finishing touch, like a hint of chili coming through. A detail you barely notice… but one you can’t unsee.

The smooth, glistening glass meets the cool precision of the silver cap. Softness and edge, held together in perfect balance. An object that doesn’t seek to impress at first glance, but reveals its character over time.

Fruity musky

Top note

wild blackberry

Heart note

Red chili pepper

Bottom notes

Ambroxan

musks